Aside from her new series The Master Cutter, Max Collins has been keeping busy on TV as a rotating guest judge on one of It’s Showtime’s segments these past couple of months. And one of the unexpected but welcome developments this has led to is Collins’ viral Instagram Reels that have been making the rounds on social media.
High-quality in production and content, her Reels, which are done in collaboration with videographer Joshua Salva, are like fun surprises that netizens wait in anticipation for the next drop to see what the actress has in store. From dance trends to funny skits, Collins has been doing the most on Instagram in the best way possible. And with her many videos can we get tips and tricks applicable to our own content, even without a professional to produce and edit it.
Don’t Forget to Have Fun
Max Collins is one of the most refined actresses working today. But on her Instagram Reels, Collins lets loose, gets playful, shows a lighter side to her, and isn’t afraid to make fun of herself from time to time. In an era where it feels like you always need to look serious on social media, Collins proves that audiences will respond to content that feels authentic.
Do It With Friends
Why post on social media alone when you can do it with your best friends? In her videos, Collins has collaborated with many of her fellow guest judges, hosts, and special guests, with a particular highlight being her videos with Emma Tiglao. It makes for livelier content, and doing what you enjoy with friends always makes things better.
Be Open to Trying New Things
The Max Collins we see on social media is far from the Max Collins we see on TV shows and movies, but that’s the beauty of opening yourself up to the world. Life is too boring when doing the same thing over and over again. When it comes to her Reels, you never know what you’re going to get, whether that is featuring surprise guests such as It’s Showtime‘s viral executive producer Trina Bitara or their newest intern Ice Neo or switching up the cinematography and camera angles. So don’t be afraid to do what you want and just post.
Add a Storyline
It isn’t just dance trends that you can find on Collins’ IG Reels. She’s also created a bit of a storyline with her videos, particularly a fictional romance between her and It’s Showtime host Ryan Bang. It’s honestly giving micro-drama energy, and it keeps us coming back for more to see how the story will unfold. It doesn’t mean you have to make movies on social media, but it does help to pull viewers in by getting a little creative with a storyline in the content to get them invested in.
Featured Image: MAX COLLINS (via Instagram)
Frequently Asked Questions
Max Collins’ Instagram Reels are created in collaboration with videographer Joshua Salva, known for their high production quality and creative concepts.
Max Collins’ Reels feature dance trends, comedic skits, collaborations with fellow celebrities like Emma Tiglao, and a running fictional storyline involving It’s Showtime host Ryan Bang.
Max Collins has featured collaborators including Emma Tiglao, It’s Showtime executive producer Trina Bitara, intern Ice Neo, and host Ryan Bang in various Reels.
Max Collins has been a rotating guest judge on one of It’s Showtime’s segments in recent months, alongside starring in her new series, The Master Cutter.
Max Collins’ Reels stand out for blending high production quality with authenticity, playful humor, collaborations with friends, and a recurring storyline that keeps viewers coming back.

Rafael Bautista
Rafael Bautista is the Senior Pop Culture Writer of MEGA Asia, with a focus on producing articles and features about local and international entertainment, popular culture, and lifestyle.
Before this role, he spent five years in the youth-oriented magazine NYLON Manila, where he served multiple positions, including Deputy Editor, and created stories, profiles, and content on digital and print geared towards a Gen Z audience. In 2025, he was awarded Jr. Deputy Editor of the Year.
With years of experience in digital media, Rafael has an interest and passion for writing about movies, shows, pop culture, and entertainment, with a particular emphasis on titles, trends, and personalities who are making waves in modern culture or are on the cusp of becoming the next big thing people will talk about.
