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Beauty

The Skincare and Makeup Routine Lia Ramos Swears By in Her 40s

Busy with business, family, and advocacy work, the former beauty queen keeps her flow with a minimalist routine—and she has her Pixi essentials to thank.

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The Skincare and Makeup Routine Lia Ramos Swears By in Her 40s

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Lia Andrea Ramos has worn many titles—Miss Universe Philippines 2006, entrepreneur, mom of two—but the one constant has been her ability to show up with clear and confident skin through it all. In her 40s, the demands are higher, which is precisely why her skincare routine matters now more than ever. For Ramos, that starts and ends with Pixi.

Lia Ramos
Lia Ramos
Lia Ramos and Kiara
Lia Ramos

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Why Pixi? Her life is a balancing act: charity work under Miss Universe Philippines, running a beauty business as founder of Glamourbox, and keeping up with two daughters under six. She doesn’t have time for anything that doesn’t deliver as well as Pixi does.

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Skincare From AM Clarity to PM Recovery

Ramos’ morning routine is all about being quick and smart. She uses a gentle cleanser to wash off impurities, the Glow Tonic to exfoliate and brighten, followed by the Rose Ceramide Cream for deep hydration and SPF for protection.

Pixi Beauty Glow Tonic
Pixi Beauty Rose Ceramide Cream
Pixi Beauty Rose Tonic
Pixi Beauty Retinol Oil

In the evening, she switches to the Rose Tonic to balance her skin’s pH level, then finishes with the Overnight Retinol Oil to fight fine lines without wrecking sensitive skin.

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“Since I hit 40, I have seen how my skin has changed, and it helps that I have been religious in sticking to skincare that keeps it glowing and healthy,” shares Ramos. There’s really no need for a ten-step complicated regimen. It’s all simplicity and consistency, which matter all the more when you’re 40. You need products that adapt to your skin and evolve as you do.

Makeup That Looks Good and Stays Put

And for when times call for a more presentable look? Pixi has the makeup products to deliver. “I also practice the philosophy ‘less is more’ when it comes to makeup,” the Glamourbox founder adds. 

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Pixi Beauty +C Vit
Pixi Beauty On-the-Glow Blush

She swears by the +C Vit Undereye Brightener for an instant pick-me-up, the On-the-Glow Blush in Fleur for a one-swipe color, and the Hydra LipTreat in Nectar for lips that feel as healthy as they look.

The real reason she sticks? This Pixi-fied routine keeps up. From the morning routine scramble of school uniforms and packed lunches to back-to-back business meetings, days as a 40-something rarely slow down. Makeup, for instance, can’t afford to crack, crease, or fade halfway through.

“Pixi has been my reliable beauty companion through every season of life, giving me products that are simple yet effective, and made for multi-faceted women like me,” Ramos shares.

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Grab your Pixi Beauty must-haves at LOOK At Me in SM Mall of Asia, AllGreen stores, or online via Lazada, Shopee, Zalora, and Glamourbox.

Featured Image and Photos: PIXI BEAUTY

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