Whether their content focuses on fashion, beauty, travel, or even gaming, here are some amazing and talented women that you should keep an eye on
The women of Southeast Asia have one thing in common: amazing taste. If you’re looking to expand your Instagram and TikTok horizons and perhaps learn a thing or two from them in the fashion, beauty, or lifestyle department, here are the Southeast Asian content creators that you should keep an eye on.
RELATED: Beauty Rising: 8 Southeast Asian Beauty Content Creators Worth Following
Fashion
Pipa
The fashionable Thai personality can do more than dress well. With an incredibly creative mind and her passion for fashion and sustainable living, her business Pipatchara produces many environmentally-friendly products from bags to clothes, which have even been worn by BLACKPINK Lisa herself.
Rurusama
Mostly known for her incredible cosplays, eye-catching dances, comedic TikTok videos, and her great fashion sense, the 25-year-old Singaporean figure has over 1M followers on both Instagram and TikTok. With her large platform, many events and conventions all over the world invite Rurusama, gracing the conventions with her beautiful cosplays.
Nava Rose
The Filipino-American jumpstarted her content-creating career on YouTube over ten years ago. Today, she earned over 5M followers on TikTok and 1M subscribers on YouTube, proving that her content creation game is still spiking. Nava Rose’s content over the years revolves around fashion, often sharing tutorials on how to thrift flip or how to style clothing pieces with sustainability in mind.
Beauty
Baby Jingko
The Thai personality has been in the content creation game for several years now, which started with posting makeup tutorials on her YouTube channel, now with over 700K subscribers. With the boom of TikTok, the sweet Baby Jingko shares glimpses of her day-to-day life centered around beauty: Get Ready with Me videos, skincare routines, tutorials, and product reviews.
Yuuno
While based in Singapore, the Indonesian beauty creator boasts over 600K followers on TikTok and 1M on Instagram with gorgeous makeup looks and impressive dance moves. She also dabbles in fashion and a bit of comedy in her TikTok videos and shares her makeup tutorials and hacks for everyone to enjoy and try out.
Mei Pang
The Canada-based Malaysian beauty creator considers her skin a canvas, a plane to create beauty and art in every square inch. Each TikTok video that she creates is a product of her passion for art, creating avant-garde makeup looks with every color under the sun. She also shares helpful deporting tips and tricks, even her fun ways of decorating her tattoos with makeup. With over 3M followers on Instagram and 4M on TikTok, Mei Pang is a bright star among many beauty creators with her creativity.
Lifestyle
Jillian Raine
Whether you love her Matcha Mondays, blind box unboxings, or fun fit checks, the Filipino content creator will keep you smiling with her happy and exciting energy. Boasting over 400K followers on TikTok, Jillian’s infectious joy keeps her content refreshing and fun to watch no matter if it’s trying a new matcha recipe or showing us her latest purchases.
Tammy Dinh
The Vietnamese-American content creator shares her art and lifestyle on Instagram, which has 300K followers. Aside from her elegant, must-have art, she also shares glimpses of her everyday life such as her journey as a self-employed artist, outfit checks, apartment tours, and sometimes even cooking and baking videos.
Food
Pailin Chongchitnant
The Thai food creator has dedicated her account and time to sharing various recipes and demystifying Thai cuisine on both her Instagram account, which has over 200K followers, and YouTube, which has a whopping 2M subscribers. Pailin’s passion for Thai food has also led to her creation of a cookbook called Sabai and to hosting her own podcast that talks about Thai food and culture.
Zhi Ling
With over 200K followers on Instagram, the Malaysian content creator uses her platform to share what she has learned as a nutritionist. From giving out cooking and grocery tips, debunking nutrition myths, and sharing easy recipes that are healthy for the stomach and soul, Zhiling is a great food content creator that helps you have a better relationship with food.
@zhiling_random Using ✨microwave✨ to make one-serving chili oil from scratch in 30 seconds! Ingredients 1 clove garlic (minced) 1 shallot (sliced/diced) 1 tsp chilli flakes 1 tbsp oil 1 tsp soy sauce 1 tsp rice vinegar/black vinegar 1 sprig coriander (chopped) 1 tbsp of noodle water
♬ Up Beat (Married Life) – Kenyi
Travel
Eliz The Travel Nomad
Filipina content creator Eliz has been traveling the world since she quit her job as a preschool teacher in 2022. Since then, she has been hopping from one country to the next independently, calling it her own way of healing. Today, Eliz is a digital nomad, fully committed to doing content creation and traveling.
Tanya Khanijow
The full-time travel and Indian content creator has been posting her travels on YouTube for seven years now, earning her nearly 2M subscribers and 1M on Instagram due to her passion for exploration. She decided to leave her high-paying corporate job to do content creation full-time, sharing her solo adventures and uncovering hidden gems in her travels.
Gaming
Spicyuuu
The Singaporean content creator for esports organization Paper Rex is also a Twitch livestreamer and gamer with over 1M followers on both Instagram and TikTok. With her popularity, she has been invited by conventions and organizations in the Philippines and Indonesia, even gaming company Riot Games itself invited the streamer to their esports tournaments to watch and participate in show matches. Aside from her gaming skills and funny-yet-serious personality, she has also earned her first YouTube play button and graced the cover of Her World Singapore.
Amanda Magdalena Zamora
Better known by her screen name Maggiekarp or Magukarp, this Filipina content creator is known for her gaming and streaming content found on Twitch and Facebook Gaming. Due to her skills in the first-person shooter game Valorant and her bubbly and funny personality, she became the ambassador of Predator Gaming and garnered over 100K followers on Instagram and 300K on Twitch.
Denise Teo
Also known as Supercatkei, the Singaporean gamer and livestreamer is one of Singapore’s biggest creators, amassing over 200K followers on Instagram and 300K on TikTok. The creator streams most of the time on Twitch where she plays a variety of games. Aside from this, she also has an affinity towards fashion, beauty, lifestyle, and traveling, and hosts her own game show.
Featured Image and Photos: RURUSAMA, PIPA, NAVA ROSE, BABY JINGKO, YUUNO, MEI PANG, PAILIN CHONGCHITNANT, ZHI LING, ELIZ THE TRAVEL NOMAD, TANYA KHANIJOW, SPICYUUU, MAGUKARP, SUPERCATKEI (via Instagram)
