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TUMI’s F/W 2026 Collection Is Making the Ascent With You

Picture a mesmerizing vista that unfolds at the end of your hike, then see how TUMI’s F/W 2026 campaign captures the heart of that feeling with its all-new Axis collection & revamped Alpha range. It’s a moment F1 maverick Lando Norris swears by.

By Ramon Amon 36 minutes ago

A traveling woman with her TUMI bag and carry-on

“True luxuryLuxuryrefers to a state of exceptional comfort, elegance, and quality, often characterized by premium craftsmanship, exclusivity, and superior experiences.Go to Luxury Glossary isn’t about being louder.” TUMI Global Creative Director Victor Sanz says. “It’s about being better.”

These words accompanied the hallmark brand’s recent Fall/Winter 2026 release, spoken into view by the serene mist-shrouded cascades of the Scottish highlands. Directed by Valentin Florian and photographed by Theo Gosselin, this go-around takes Victor’s words to heart with a generation of bags and luggage that quietly honors what it has become, but looks to evolve into something new as the seasons do.

Lando Norris for TUMI F/W 2026 — _{“There is always another peak to reach, another goal to chase,” said Lando Norris, “that drive is something TUMI and I share, and I feel it in every TUMI bag I carry.”}

Travel and raceways. One reaches farther than before, the other embraces blinding speed. Both chart distances that, in their becoming, seize something special. For perhaps one of the current faces of Formula 1 & longtime TUMI partner, Lando Norris of McLaren fame’s presence feels especially fitting for this campaign drop that celebrates spectacular milestones

Familiar silhouettes and enduring hues transition into something much more elemental. In Victor’s descriptor, elevation through thoughtful design inspired by the quiet confidence of the Alps.

Meet Higher Horizons with New Voyageur Leather Pieces

A woman in the alps with her Voyageur Q Tote — _{Classy and travel-ready, the Voyageur Q Tote’s Rosewood colorway contrasts beautifully with the musky greens and airy blues of the peak.}

For the woman that doesn’t just chase peaks but sustains that momentum, Voyageur Leather debuts the Adato Tote, among other new woman-first bags part of the minimalist, streamlined umbrella of the TUMI Axis’ design philosophy. It’s clean, lightweight, and contemporary.

For the Adato collection in particular, it will be available by next month—October of this year.

Woman in the alps with her Deep Pine Teghan Crossbody — _{Of the campaign’s signature colors, Deep Pine embodies natures’ natural tone best, seen here on the Teghan Crossbody.}

This collective takes notes from the mountain’s dreamlike aura. What is simply versatile and prepped for daily use shifts into something larger than life. Premium materials, supple leather and a sense of durable practicality won’t just make the ascent. They’ll take you with them.

Travel Somewhere New With These Alpine Green and Earthy Neutral Additions

Highlight baggage laid on the alps in Deep Pine and green colorways — _{The Carry-ons that have reached summits, now in Deep Pine.}

At the heart of this drop, the latest generation of the TUMI Alpha goes for an atmospheric color palette. Key colorways of Deep Pine, Alpine Green, and Camouflage prints come crafted onto TUMI mainstays such as the polycarbonate 19 Degree carry-ons, expandable Alpha bags, and jetsetting lineage of the Harrison.

Lando Norris with his Deep Pine TUMI bags — _{Fall in love with this F/W Collection that makes the climb.}

Rich in detail and begging to see how high you actually go, this seasonal moment’s waiting on your call. Make the journey on your own terms, and ascend with a sense of style that dwells amongst the clouds.

Pen the date for your next, possibly debut, trek to your local peaks with baggage that keeps in step. Visit TUMI’s website to check the ranges for yourself, or visit their Instagram, Facebook and TikTok to see them in action.

Photos and Featured Image: TUMI

Ramon Amon

Copywriter

Ramon "Rock" Amon is a Copywriter at MEGA Asia who specializes in fashion and lifestyle features for the modern woman. Through his distinct point of view, he curates the latest news and trends for both emerging tastemakers and industry insiders.

Driven by his evolving personal taste, Rock delivers a perspective unique to the industry he inhabits. Inspired by the beauty of video games—from the gothic horror of Bloodborne to the cyberpunk aesthetic of Marathon—and the energy of rage rap, he translates artistic appreciation into writing that values depth.

He is also experienced in celebrity interviews, event coverage, and luxury news. Whether writing about couture or producing content at events, his versatility reflects his eagerness to create. He also contributes to VMAN Southeast Asia.

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