The French certainly know a thing or two about effortless and liberated fashion and that’s exactly what we celebrated during the MEGAxLongchamp Mademoiselle Longchamp Launch last September 29 at the Longchamp boutique in Greenbelt 5.
Guests enjoyed a night filled with Parisian fashion, hors d’oeuvre and fine wine. They also got the chance to first see the muse of the night—the Mademoiselle Longchamp.
By the end of the event, a lucky guest was picked from the much-awaited raffle draw and went home with her own Mademoiselle Longchamp. Check out the photos below to see what else happened!








In-article images: Ed Simon of Studio 100
Frequently Asked Questions
According to the article, it was a launch event for the Mademoiselle Longchamp bag, held by MEGA and Longchamp on September 29 at the Longchamp boutique in Greenbelt 5. Guests enjoyed Parisian fashion, hors d’oeuvre and fine wine, and saw the bag first.
The article says the launch took place at the Longchamp boutique in Greenbelt 5. It was held on September 29 as a MEGAxLongchamp event. The text does not give the year, the boutique’s address or whether the event was invitation-only.
According to the article, guests enjoyed Parisian fashion, hors d’oeuvre and fine wine, and got an early look at the Mademoiselle Longchamp. A raffle draw was held at the end of the event, and the winner took home her own Mademoiselle Longchamp.
Yes, according to the article. A guest was picked from a raffle draw at the end of the event and went home with her own Mademoiselle Longchamp. The article does not name the winner or say which color she received.
The article calls the Mademoiselle Longchamp the muse of the launch night and presents it as a Longchamp bag unveiled at the event. It gives no description of the bag in this text. Details such as materials and colors are in MEGA’s separate feature on the bag.
