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The title of a princess isn’t one to be taken lightly—especially if you’re talking about Princess Gauravi Kumari of Jaipur. She hails from a storied royal lineage, and she certainly dresses the part. But her fashion sense isn’t just born of privilege; it was sharpened while studying at New York University. Her love for fashion opened doors for her, and she intends to push that legacy forward.
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Jaipur’s Sartorial Princess
Princess Kumari is truly a modern Indian princess with looks that effortlessly balance tradition and modernity—an ode to heritage with contemporary twists. And as she blends royalty and style, she graces magazine covers with the same ease as she fulfills her royal role.
In 2024, Jimmy Choo appointed the princess as their new ambassador—making her one of India’s few non-Bollywood faces to represent a global fashion house.
Bringing her love for fashion from New York City to her home country, Princess Kumari became the creative director of The Palace Atelier, a curated store in Jaipur’s City Palace that blends her city’s timeless crafts with contemporary design, and launched the PDKF store, a venture rooted in her commitment to sustainability. Beyond selling garments and crafts, she extends her passion for fashion into her philanthropic work.
Weaving Philanthropy in Legacy
Aside from being the creative director of the PDKF store, she also leads the Princess Diya Kumari Foundation, an initiative that empowers women and promotes their traditional crafts from rural Rajasthan.Beyond creating opportunities for women and girls to develop skills, the princess’s initiative spotlights Indian textiles, craftsmanship, and heritage.
In 2023, she collaborated with designer Anita Dongre and presented “Rewild 23,” a fashion show dedicated to raising money for nature and elephant conservation—and all profits were donated to the Nature Conservation Foundation.
Princess Gauravi Kumari is leaving her mark on the world through fashion—setting a standard for others to follow. She embodies what it means to be globally aware and deeply rooted in heritage, and redefines contemporary Indian luxury through her sustainable ventures and global ambassadorships.
Follow Princess Gauravi Kumari as she sets a new standard for Indian luxury and global influence.
Featured Image and Photos: GAURAVI KUMARI (via Instagram)
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