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Beauty

5 Easy-to-Copy Beauty Looks We’re Borrowing From the MTV VMAs

We love a beauty look we can clap for at night, then copy by morning. Read to see who we’re taking notes from.

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5 Easy-to-Copy Beauty Trends We’re Borrowing From the VMAs 2025

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Big lashes, big hair, big statements… you know the VMAs. This year, though, some of our favorite beauty moments are almost criminally swipeable. From Tyla’s sleek but fun bob to KATSEYE Yoonchae’s bright pink cheeks, here are five looks we’re easily adding to our beauty rotation.

RELATED: The Best Dressed Women at the 2025 MTV VMAs

Anything-But-Boring Bob

Tyla
Makeup by jimmy stam, hair by ron hartleben

What caught your eye: Tyla’s micro mini Chanel, her second MTV VMA award, or that sleek bob? We say all of the above, but let’s talk hair. To spice up your sleek bob, borrow Tyla’s move: add a subtle braid along your part (à la her cornrows) and turn a classic cut into a showstopper.

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Cheeky in Pink

KATSEYE Yoonchae
Makeup by marcelo gutierrez, hair by evanie frausto
Audrey Nuna
Makeup by ashley ysabelle, hair by akihisa yamaguchi

Forget nudes. Leave it to the Asian girls to turn the pink dial all the way up. KATSEYE Yoonchae and Audrey Nuna showed that you can take a bold blush from the red carpet to everyday. Their trick? Apply it strategically under the eyes but away from the inner corners for a pop of color that brightens, lifts, and gives the illusion of a more wide-awake look.

French Tip Lip

Makeup by marcelo gutierrez, hair by evanie frausto
Olandria Carthen
Makeup by Kenya alexis, hair by sy monroe

A few months back, we spotted the trend: a darker, unblended liner framing a lighter center. It’s dimension without overdoing it. KATSEYE Daniela and Love Island’s Olandria Carthen’s tip for extra impact? Top it with your glossiest clear gloss, so your lips pop all the way from the red carpet… or across the office.

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Shimmering Stares

Zara Larsson
Makeup by Jimmy stam, hair byJohn Novotny

Eyes were sparkling. Literally. Zara Larsson used silvery shimmer that didn’t just sit on the lid but framed the eye, catching light in a way that made the gaze itself glow. Tip: Trace a touch of shimmer under the lower lash line to make the eyes glisten.

Drunk-Sunkissed Blush Medley

Tate McRae
makeup by lilly keys

Toasty girl summer doesn’t end with the season. Tate McRae wasn’t the first on the train (Pinays have been heavy on the nose blush forever), but we’re still taking notes on that bronzey blush. The result was so commanding, we couldn’t look away from her look (or that hypnotic performance).

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Photos: WHATTHEFROCK (via Reddit), MARCELO GUTIERREZ, and ASHLEY YSABELLE (via Instagram), FAVS POP CULTURE, POP CULTURE GAL, and DIOFORYOUS (via X)

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