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Is SB19 Paving the Way for Young Southeast Asian Artists?

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There’s a reason why SB19 was dubbed the Kings of P-pop, but more than their music, their influence as Filipino artists goes beyond the Philippines

It’s an understatement to say that SB19 is a major contributor to the P-pop scene today. More than a Filipino boy group, the influence of the Kings of P-pop has transcended their music, even so far as to reach glossy magazines such as being the cover of VMAN Southeast Asia’s (SEA) The Spring Fashion issue. Aside from their catchy music and flashy dance moves, the kings have proven time and time again how well-deserving they are of their recognition, leading to their influence in Southeast Asia not just as musicians but as cultural ambassadors.

@vmansea The blueprint of P-pop is built on more than just talent—it was forged in hard work, in laughter echoing through empty studios, and in a fraternity bound by trust, passion, and an unshakable vision. Now, #SB19 stands at the top—not just as artists, but as a force that’s redefining what Southeast Asian music can be. As one of the covers of VMAN Southeast Asia’s Spring Fashion Issue, they prove that this is only the beginning. Pre-order the Spring Fashion Issue now at @sarisari_shopping #sb19_stell #sb19_ken #sb19_justin #sb19_josh #sb19_pablo ♬ original sound – VMAN Southeast Asia

RELATED: Voices of Asia: SB19 and BINI Prove that the Future of Pop Music is Filipino

With VMAN SEA announcing pre-orders for their latest issue, one of the two covers will proudly highlight SB19 members Pablo, Josh, Stell, Ken, and Justin. Aside from a must-read exclusive fashion editorial that will be on both versions, one will also showcase the P-pop group in the latest spring fashion, displaying their innovative style.

VMAN Southeast Asia will feature P-pop superstars SB19 in The Spring Fashion issue
VMAN Southeast Asia will feature P-pop superstars SB19 in The Spring Fashion issue

SB19 will not only be representing Filipinos, but regional talent. Since their boom in 2019, they have been topping charts and making history in the global stage, showcasing Filipino talent and identity all while balancing universal musical appeal. The Kings of P-pop’s achievements are not just a celebration of Filipino music, but an accomplishment and a celebration of Southeast Asian music, the role of language, culture, and storytelling evident in making their music resonate worldwide.

More than their world-class music, SB19 has continuously inspired not just their Filipino fans, but has also uplifted the young Southeast Asian artists
More than their world-class music, SB19 has continuously inspired not just their Filipino fans, but has also uplifted the young Southeast Asian artists

By gracing the cover of VMAN Southeast Asia, the Filipino P-pop sensation proves that their influence transcends music. Through their achievements, they have become an inspiration to the next generation of Southeast Asian artists and groups, giving SB19 the roles of both influential artists and cultural ambassadors. It then becomes vital for platforms such as VMAN SEA to spotlight and amplify Southeast Asian talent on a global stage.


Pre-order VMAN SEA Vol. 2-Fraternity through Sari-Sari Shopping.

Featured Image and Photos: VMAN SEA, SB19 (via Instagram)

Moira Del Rosario

Moira Del Rosario

Digital Content Writer

Once immersed in fictional writing at UP Diliman, Moira del Rosario eventually traded imagined worlds for the fast-paced landscape of digital media as a Digital Content Writer for MEGA Asia, covering women’s stories across the region alongside the latest in beauty.

They spotlight women shaping culture today through profiles, exclusive features, and roundups on Asian representation at global fashion events. They also write about beauty through a growing lens—covering makeup, skincare, wellness, nails, and fragrance with curiosity and a strong eye for emerging trends.

Having worked in digital media for years, Moira is drawn to stories that beg to be unraveled—from the ever-changing landscape of pop culture and the inner workings of beauty to queer voices that deserve to be seen, celebrated, and championed.

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