Perfume designer Anne Flipo, the woman behind all the top-tiered fragrances you’re probably wearing at this very moment, has done the impossible – capturing the essence of spring and bottling it in a flowery Jo Malone London bottle. Forget the smell of dainty flowers that are one in a dozen. Bump up your fragrance of choice with a the secret ingredient only we know about. A rare flower found in the heart of Shanghai emits the true aroma of springtime in the valley – this is the Star Magnolia.
Bask in the rare concoction of Jo Malone London and wear the best blossoms with feminine ensembles for the last of summer.
Wear the charm of spring
When selecting a perfume for daily wear, strong flowery fragrances automatically have a bad rep for turning people off. We’ve singled out Jo Malone London’s limited edition Star Magnolia Collection as the flower-based scent that will get you believing (and loving) petal-infused mixes once again, without the cloying pungency.
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Match through the season
Become a field of spring and summer time as you enter a room. Keep a bottle tucked at home and a travel vial in your purse, made conveniently for the woman on the move!

Spring on your strands
Made especially for power women who have a gentle heart for soft and dainty scents, Jo Malone London’s Star Magnolia adds another concoction for the lasses who liken their tresses to a garden patch of Shanghai’s finest blooms.

Find the fragrance for you that reminds you of the best of spring at Jo Malone London boutiques. The Star Magnolia Collection is exclusively available at Jo Malone London Greenbelt 5, Rustan’s Shangri-La, Rustan’s Cebu, SM Aura, and SM Megamall.
In article images: Pinterest
Frequently Asked Questions
Anne Flipo is the perfume designer behind Jo Malone London’s limited edition Star Magnolia Collection, which the article says captures the essence of spring in a flowery bottle. The collection is built around Star Magnolia, a rare flower the article says is found in the heart of Shanghai.
Star Magnolia is described as a rare flower found in the heart of Shanghai that emits the true aroma of springtime in the valley. It is the featured ingredient of Jo Malone London’s limited edition Star Magnolia Collection, presented as a floral scent without cloying pungency.
The collection is presented for women who prefer soft, dainty scents, and the article suggests wearing it with feminine ensembles as a spring-and-summer fragrance. A bottle can stay at home with a travel vial kept in your purse for the woman on the move.
The article positions the Star Magnolia Collection as a flower-based scent that avoids the cloying pungency that gives strong flowery fragrances a bad rep. It describes it as suited to women with a gentle heart for soft and dainty scents.
The Star Magnolia Collection is exclusively available at Jo Malone London Greenbelt 5, Rustan’s Shangri-La, Rustan’s Cebu, SM Aura and SM Megamall, according to the article. It is a limited edition, so availability may be time-bound for anyone hoping to find it.
