This is an excerpt from September 2026 Cover Story Before feeds, follows, virality and personal branding, there was presence. Anne Curtis, Belle Daza, Georgina Wilson, Solenn Heussaff, and Liz Uy came of age in a world of disposable cameras and physical photo albums, dial-up internet and cable TV, magazine tears and mood boards, landlines and long phone calls. Getting somewhere in your career meant physically showing up. RELATED: Becoming Bea: The Many Layers of a Modern Filipina They were among the last generation to experience an analog childhood and the first to master a digital adulthood. Now, together again for a magazine cover shoot—their first joint outing for MEGA. Georgina has flown in from Shanghai, Belle from Geneva, Anne has just wrapped up yet another overseas work trip, and Solenn is moving between travels and projects herself. Liz, with her army of junior stylists in tow, is styling a MEGA […]
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Owen Maddela
Owen Maddela is a writer, editor, producer, and former publisher who serves as Head of Content for the Creative Services Team at One MEGA Group - Asia. Since 2005, his work has spanned the intersections of art and commerce through editorial and branded content across magazines, newspapers, books, websites, social media, and trade expositions.
A keen observer of fashion, culture, food, the arts, design, and entertainment, his tenure in media and wide-ranging interests have shaped a writing style that traces the connections between history, trends, and pop culture. He currently leads branded content for MEGA while continuing to contribute editorial work, with bylines appearing in MEGA, Vogue Philippines, and VMAN Southeast Asia.
A Marketing graduate of De La Salle University, he has also worked in corporate communications and public relations, informing his approach to storytelling and brand-building.
