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Dare to Bare: Go Makeup-Free with WASO

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The stress and demands of work and school can get to even the most active girls. So mornings can be tricky when choosing between getting more sleep or allotting ample time to apply makeup. Well, why not look radiantly beautiful even without the makeup? With WASO, Shiseido’s new skincare line made especially for millennials, you can look fresh all day long.

Dare to brave the day while bare-faced!

Learn more about WASO here.

#BeNaturallyYou #WASOBeauty
WASO is available in the following Shiseido branches: SM Megamall Flagship, Powerplant Mall, Glorietta, Greenbelt 5, Eastwood Mall, Shangri La Mall, Trinoma, Robinsons Place Manila, Robinsons Place Magnolia, S Maison Conrad, Alabang Town Center, Lucky Chinatown, and online on Zalora.
For more information, visit Shiseido.com or facebook.com/ShiseidoPH

Words: Mara Madrid | Art Direction: Bettina Delos Reyes | Video Editing: Carmina Aglipay | Photographer: Kieran Punay of Studio 100 | Model: Julia of Chameleon Models | Hair: Ruel Banate of Hair Lounge

Frequently Asked Questions

According to the article, WASO is Shiseido’s new skincare line made especially for millennials. It is presented as a way to look fresh all day without makeup, for people who juggle the demands of work and school. The article gives no product names, ingredients or prices.

The article presents WASO as a way to go bare-faced, saying it lets you look fresh all day long without makeup. It frames this as a choice for busy mornings. It does not say which WASO products to use or what results to expect.

The article says WASO is made especially for millennials, and it addresses active girls who balance work and school. It positions the line for people with busy mornings who would rather skip makeup, without specifying skin types or age ranges.

WASO is sold at Shiseido branches, including SM Megamall Flagship, Powerplant Mall, Glorietta, Greenbelt 5, Eastwood Mall, Shangri-La Mall, Trinoma, Robinsons Place Manila, Robinsons Place Magnolia, S Maison Conrad, Alabang Town Center and Lucky Chinatown. The article also lists Zalora as an online option.

The article uses the hashtags #BeNaturallyYou and #WASOBeauty for the WASO campaign. It pairs them with a prompt to learn more through Shiseido.com or the Shiseido Philippines Facebook page. It does not describe the campaign’s duration or other activities.

Digital Media Team

Administrator

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