Fashion Week Asia put Asian fashion in the spotlight, but the beauty looks were just as deserving of attention. From gilded lashes and graphic eyes to sculptural hairstyles and luminous skin, the runways offered plenty of inspiration beyond the clothes. These are the beauty details that caught our eye.
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Midas Touch
Gold made its mark on the beauty looks at Fashion Week Asia. At PLAZÄ, a bold sweep of gold and copper across the face brought a metallic edge to the makeup. TOTON took a more delicate approach, gilding the lashes for a look that felt like a little treasure in itself.
A Touch of Smoke
Dark eyes brought definition to the runway, with each designer putting their own spin on the look. DUC STUDIO leaned into gunmetal tones, while WISHARAWISH made an impact with blocky eyeliner.
Braided Locks
Braids took on different forms at Fashion Week Asia. TOTON gathered braided hair into an updo, giving the style a more intricate finish, while BAJUYO kept things understated with a long, low braid. Together, the looks showed how a familiar hairstyle can shift in character through its styling alone.
Brushed Back Manes
Hair swept away from the face was a recurring detail across the runways of ROSANNA OCAMPO, MALIGAYA, SOPHIE HONG, RAJO LAUREL, and PLAZÄ. Whether worn with texture or styled closer to the head and adorned with low ponytails or spiky detailing, the brushed-back look kept the focus on the models’ faces while adding a sense of intention to each beauty look.
Natural, Yet Luminous
Complexions leaned toward a natural, luminous finish at RAJO LAUREL, SOPHIE HONG, KILOMET 109 NOVÉL, and PONDER.ER. Rather than masking the skin, the makeup emphasized a fresh, radiant appearance that caught the runway lights. MALIGAYA offered a warmer interpretation, with golden, sun-kissed tones that felt made for summer.
A Pop of Red
Red made its presence felt beyond the usual beauty staples. At RAJO LAUREL, ruby-red lips brought a vivid pop of color, while PLAZÄ leaned into deeper, moodier shades. BAJUYO took a more culturally rooted approach, paying homage to yeonji gonji, a traditional Korean bridal makeup practice associated with red accents on the cheeks and forehead. Reimagined for the runway, the look offered a contemporary interpretation of a longstanding beauty tradition.
At Fashion Week Asia, beauty was never just an afterthought to the clothes as each look brought its own perspective to the runway. Together, they proved that beauty, much like fashion, is a language of its own—one that can honor heritage, invite experimentation, and transform even the smallest details into something worth looking at twice.
Photographed by BRYAN BACTAD. Creative Direction GEE PLAMENCO JR. Art Direction RAKI LUKAS.
Frequently Asked Questions
Fashion Week Asia’s runway beauty looks spanned gilded lashes and gold-toned makeup, graphic smoky eyes, braided hairstyles, brushed-back hair, luminous natural skin, and red accents, including a reinterpretation of yeonji gonji, a traditional Korean bridal makeup practice.
Yeonji gonji is a traditional Korean bridal makeup practice associated with red accents on the cheeks and forehead. BAJUYO reimagined the look for the runway at Fashion Week Asia, offering a contemporary interpretation of the longstanding beauty tradition.
PLAZÄ and TOTON brought gold to the beauty looks at Fashion Week Asia. PLAZÄ used a bold sweep of gold and copper across the face, while TOTON gilded the lashes for a more delicate, jewel-like finish.
Hairstyles ranged from braided looks at TOTON and BAJUYO to brushed-back styles seen across Rosanna Ocampo, Maligaya, Sophie Hong, Rajo Laurel, and PLAZÄ, with texture, low ponytails, and spiky detailing adding variation to the swept-back trend.
A natural, luminous skin finish defined looks at Rajo Laurel, Sophie Hong, Kilomet109 Novél, and PONDER.ER, while Maligaya offered a warmer, sun-kissed interpretation, with makeup emphasizing radiance over heavy coverage across the runways.
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